Marketing automation, email marketing, and lead nurturing
Pardot offers marketing automation and sales enablement tools that help sales and marketing departments team up to maximize efficiency and increase revenue. Automatically track, score, nurture and connect with prospects throughout the sales cycle.
- Track all prospect interaction -- forms, downloads, page views, and more
- Use marketing automation to nurture leads and score based on engagement
- Connect faster with sales tools and real time alerts right in your CRM and on the Salesforce1 Mobile App