Salesforce.com
Salesforce CEO Marc Benioff Talks Cloud Computing, Twitter
Salesforce.com CEO Marc Benioff discussed his company’s use of cloud computing and software as a service at a New York conference, demonstrating the new features of its Sales Cloud. Google, Facebook, Microsoft and IBM have also been pushing hard into the cloud-computing space as part of their grand strategies. Saleforce.com also has a new agreement with Twitter.\
Cash in the Attic: Unlocking Customer Value with CRM Technology
With new business opportunities harder to come by for many companies selling business to business, and with increased competition driving down margins, many firms are finding their existing customers are the “cash in the attic” they need to take them through the current down turn.
Salesforce keeps ahead of the conversation
Marc Benioff has an uncanny sense of how to stitch together the multitude of social media and Web service resources that dominate the technology space. While many of the audience decry the notion of the enterprise applicability of these tools, Benioff and Salesforce think they’re on the way to what he calls “the next billion dollar opportunity” on top of this realtime platform.
Salesforce.com Preaches Computing Power for Rent
Mr. Benioff, the animated chief executive of Salesforce.com, helped revive the idea of having businesses lease time on computer servers rather than buy the equipment and software. This pitch has paid off for Salesforce, based in San Francisco, which just celebrated its 10-year anniversary and crossed the $1 billion mark in annual revenue.
Salesforce Puts Tweets In The Cloud
Salesforce.com recently rolled out the Service Cloud, a customer service application that tries to capture the crowdsourced pools of knowledge floating across the internet from sites like Google, Facebook and Amazon, and then uses this information to better equip commercial customer service operations with useful knowledge. Salesforce has now connected Twitter to the Service Cloud, allowing customer service reps using the SaaS to access tweets from more than 8 million Twitter users.
Salesforce.com Launches The Service Cloud, A Customer Service SaaS Application
Salesforce.com just launched a new customer service application called Service Cloud. The new application, built on a SaaS model, tries to capture the crowdsourced pools of knowledge floating across the internet and use them for commercial customer service.
Force.com + Google App Engine = Cloud Relationship Management
Salesforce and Google have extended their strategic partnership with Force.com for Google App Engine, essentially bridging the two cloud-based application development environments. App Engine applications, which are typically consumer apps, will be able to access enterprise data and services via the Force.com API.
How to maximise CRM ROI
… with increasingly tough economic conditions, how can companies ensure they maximise the return on this investment? Whilst it is often overlooked, data is the essential foundation for an effective CRM application, argues Tony Sceales.
MyCustomer.com – http://www.mycustomer.com
Talking CRM requirements gathering…
Good requirements gathering is fundamental to the success of any CRM project. Get this right and you are 70% of the way there. Most organisations do not do a good job of it. Which partially explains why most CRM projects produce at best
The CRM Consultant – http://www.mareeba.co.uk/blog/index.htm
Salesforce extends Google link with new toolkit
The two companies inked an initial deal in April to link Salesforce’s CRM (customer relationship management) applications with integrated Google Apps. …
Top Five Reasons to Avoid Free CRM Software Solutions
When it comes to improving customer relationships, the need for CRM software to help achieve a businesses goals is especially critical, but turning to a …
What does a CRM Implementation cost?
As a CRM consultant, I often get asked the question of what a CRM implementation costs? I typically respond with the standard consultant speak of “it depends” and enumerate some of the factors that can influence the pricing of a CRM …
nonprofitCRM.org – http://nonprofitcrm.org
Gartner: CRM Market to Grow 14 Percent in 2008
The worldwide market for CRM (customer relationship management) software will grow 14.2 percent to US$8.9 billion in 2008, according to a Gartner estimate. …
Late and over budget – the hidden traps of implementing CRM systems.…
While the instances of outright failure are few and far between these days, CRM technology implementation projects continue to be a source of pain and frustration. Recent research relating to IT projects in general indicated that the …
The CRM Consultant – http://www.mareeba.co.uk/blog/index.htm
Understanding CRM in 2008
Customer relationship management (CRM) has certainly had its share of peaks and valleys. From the mythical ‘360-degree view of the customer’ to the promise …
Google Apps Integrated with Salesforce CRM
This CRM and office utility combo will allow users to avail of essential applications for better communications, without installation of any software The …
Google bundles Salesforce.com CRM with its online apps
By Jacqueline Emigh, BetaNews Today, Google helped Salesforce.com pour more fuel onto the fire of its already heated rivalry with Microsoft’s Dynamics CRM …
The ABCs of Choosing a CRM System
CRM is a valuable tool, but can be complicated to choose and implement. Is there a secret to choosing and implementing a CRM system for your business? …
Salesforce.com, RightNow Technologies, NetSuite, and Oracle) so you can quickly and easily compare the …
TradePub.com PubFeeds (sales_marketin… – http://www.tradepub.com/
Who’s using CRM, and who’s driving implementation
Our webinar today with Ken Thoresen discussed exporting the power of CRM from the sales department to the entire rest of the organization (you can hear the archived version here). We ran a couple of polls, and their results were …
The Inside CRM Blog – http://www.insidecrm.com/blog
Gartner sees a fragmented CRM market
Gartner delivers its verdict on the CRM vendor landscape – and it appears its characterised by gradual consolidation, massive churn and custom-built …
Creating the Constituent-Centric Nonprofit: Nonprofit CRM
Creating the Constituent-Centric Nonprofit: Nonprofit CRM Thursday, April 3rd, 1:00 – 2:30 EST. Cost: $40 If you’re storing data about your constituents in many different places, it’s costing you in time, lost revenue and decreased …
NonProfitLearning – http://www.nonprofitlearning.com
CRM and lead management…
One of the big benefits of deploying CRM technology can be systemising the handling of leads and enquiries. In his book ‘Lead Generation for the Complex Sale’ Brian Carroll notes that ‘as many as 80 percent of leads are typically lost, …
The CRM Consultant – http://www.mareeba.co.uk/blog/index.htm
Private Clouds Take Shape
The original premise of cloud computing—think Salesforce.com—included lower up-front capital costs and less hands-on management by IT staffers. …
The Best Technology I’ve Ever Seen
Salesforce.com (NYSE: CRM) CEO Marc Benioff recently said that 80000 code jockeys have created some 69000 software programs using Force.com, its toolkit for …
